Thursday, September 10, 2009

Shopping for an engagement ring or wedding band? You`re not finished if you haven`t stopped by my store! We have fabulous, new styles by Martin Flyer, Memoire, Christopher Designs, and others. What? You didn`t know I carried a wide selection of bridal merchandise? I`m not surprised. When I opened Naifeh Fine Jewelry eleven years ago it was as a lease department inside a women`s boutique, and there was no room for bridal merchandise. My focus was solely on fine fashion jewelry for women and custom design.

Now in our 7th year in our "new" location in Casady Square, we have an entire "bridal boutique" featuring a large selection of styles in white gold and platinum. Yellow gold "is back" in fine fashion jewelry, but it hasn`t made the swing to engagement rings yet. Perhaps everyone just decided that most diamonds look better in white metal! If you do prefer yellow gold, though, we have some fabulous, new bands currently in stock in 18kt yellow gold with diamond pave and any ring you see in white metal can be special ordered in yellow gold.

If you`re shopping on the internet, I still want you to come by and visit with one of my sales staff, or me if I`m available. Not only is our pricing competative, we can show you a larger selection, explain why certain diamonds are more expensive than others and take the mystery out of reading a GIA, EGL and AGS certificate. And, if you still purchase your center stone elsewhere, we`ll be happy to set it for you in one of our gorgeous mountings.

Want to design a custom mounting using one or more diamonds or gemstones you already own? That`s our specialty! Contact me or Jennifer Duell, my design associate, and we will be happy to consult with you on your project. The consultation is free of charge, and we can use that time to answer your questions, hear your ideas and give you an idea of what your project my cost to complete.

Trust is an important factor in any jewelry purchase. Whether you have $300 or $300,000 to spend, you want to know you`re getting the best value possible and that there will be someone to stand behind the product you have purchased should something go wrong. (And, unfortunately, things sometimes do go wrong...but that`s another blog topic.) What is important to know is this: Naifeh Fine Jewelry is a member of the American Gem Society, of which only 5-8% of all jewelers nationwide qualify for membership. We are also affiliated with Jewelers of America and we have a GIA Graduate Gemologist and Certified Gemologist on staff, Randy Stricklin, who can answer the toughest questions regarding diamonds and gemstones. Our expert jewelers set our diamonds, or yours, on premise, and our return and exchange policy is easy to understand and printed for you to see. We also have financing options available should you need them.

If you haven`t done so already, come by and check out my store! We don`t bite and, contrary to popular belief, we do carry merchandise under $500.00!

I look forward to having you in my store!
Valerie Naifeh

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